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Digital Marketing Specialist

Job Reference:
SF34329
Recruiter Name:
Parkside Recruitment
Job Type:
Marketing, Marketing Executive
Salary:
£35,000 to £45,000 per annum
Locations:
England
Contract Type:
Permanent
Date Posted:
18/09/2018

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Are you an experienced Digital Marketer with experience creating content across B2B & B2C platforms? If so this is the role for you. My well known client based in West Drayton are looking for a Digital Marketing Specialist to develop and deliver digital strategy and utilise brand assets to create, improve and maintain valuable and engaging content.

Responsibilities

  • Responsible for the digital B2C strategy for all brands
  • Creating, improving and maintaining valuable and engaging brand content for all brands for all our B2C and B2B platforms
  • Support the Brand Manager and Communications and Automotive Partnership Manager in the development of industry leading digital content initiatives for our sponsorship assets
  • Uncover consumer insights and deliver innovative digital marketing solutions to maintain high levels of consumer interaction
  • Ensuring that our B2C platforms are consumer friendly and reflect the consumers journey
  • Manage the content plan across all owned digital B2C and B2B marketing channels (website, social media, apps and e-learning platforms)
  • Optimise brand and product content for SEO
  • Working with agencies and internal colleagues to ensure all digital platforms are functioning, optimised and updated

Requirements

  • A professional qualification in marketing or related fields is desirable as is previous experience in marketing/agency management.
  • Identifying target audiences
  • Latest digital marketing trends
  • Devising content that engages, informs and motivates
  • Hands on experience with SEO and web traffic metrics
  • Expertise in social media platforms
  • CMS systems
  • Project management skills and attention to detail are essential as are excellent communication and writing skills in English.

Parkside Recruitment Ltd is acting as an Employment Agency in relation to this vacancy. Parkside Recruitment is an Equal Opportunities Employer.

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