Product Marketing Manager

Reference:

4569512

Sector:

Marketing, Marketing Assistant

Salary:

£30,000 to £40,000 Per Annum

Town/City:

High Wycombe

Contract Type:

Permanent

Date Posted:

25/03/2021 22:00:00

An excellent opportunity to work for a global brand within the FMCG sector, my client are recruiting for a Category Marketing Executive to assist in driving the department function and manage a portfolio of products to meet sales and targets . You will be involved in events , new product launches , support dealers with POS and marketing material along with digital campaigns

This is an excellent opportunity for someone who is looking for a company and role were they can develop and progress

KEY RESPONSIBILITIES:

  • To manage a portfolio of products and meet sales turnover targets and profit margins
  • To manage the introduction of new products to the market
  • Support the cross functional teams; Sales, Finance, Customer Services and Supply chain with the fulfilment of product and marketing responsibilities
  • To work with the European product management & European marketing teams for the timely launch of new products and supporting promotional material
  • To monitor and carry out research on competitor and retail activity including new product launches, competitor campaigns and promotional activity
  • To develop and execute quarterly product promotions and monitor the effectiveness in the market
  • To keep product landscapes up to date to ascertain product and price positioning of existing and new products
  • To support the sales team with sales presentations, product training, promotional planning and attendance at events and customer meetings
  • Monthly sales analysis and reporting
  • Market data analysis
  • To ensure all marketing material is accurately represented to the product portfolio
  • The creation and implementation of marketing premiums, POS, sales literature and display merchandising linked to the product portfolio
  • Involvement in the organisation of yearly customer events and exhibitions
  • University Degree (or equivalent), preferably in Marketing
  • Relevant experience in a marketing position, preferable
  • Good analytical skills
  • Excellent organisational and project management skills
  • Excellent communication and presentation skills, comfortable with presenting to larger audiences
  • Strong Computer skills: MS Word, PowerPoint, Excel, Outlook
  • Good understanding of Social Media & the Web
  • Ability to work as a part of fast moving and growing team

Parkside Recruitment Ltd is acting as an Employment Agency in relation to this vacancy. Parkside Recruitment is an Equal Opportunities Employer.